Coty’s at Boots Nottingham
Boots HQ, Nottingham, September-October 2008
The Magical Mirror
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It's great to go back to basics sometimes and that’s just what we did to transform an existing conference stage into our magical kingdom!
Looking back to traditional theatre techniques, we updated them a bit by using high power tubular motors to unroll our custom-commissioned artwork backdrop. This, was coupled with our over-the-top magical mirror, gave the stage a VERY theatrical feel! Especially when the Presenter chose to wear the campiest Buttons outfit we have ever seen!
The show and mirror concept came from Adam at Jump; all we had to do was make it work...
We built a large mirror frame using vacuum-formed plastic panels and inset a custom printed mirror effect gauze. With careful front lighting, it looked like a giant mirror, then, with the flick of a switch, the back lighting magically revealed our beautiful actresses appearing mystically inside the mirror! Sheer Art!!!
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